Sedna was an independent, young woman who refused to marry the man that was chosen for her. She was thrown overboard by her father and sank to the dark depths of the ice sea.

It is said that seals emerged from her fingers and whales from the palms off her hands. When necessary she protects these animals by bringing fierce storms and therefore she should be treated with great respect.

To meet the needs of these women Sedna created a sport-chique collection for work-outs and luxury lounging. A femine, glamorous edge is mixed with "active wear" basics to create a fashionable look that is easy to wear and gives you that soft and pure feeling at the same time.